0062/2021 - DESENVOLVIMENTO E AVALIAÇÃO DO PROTÓTIPO DA APLICAÇÃO GISSA CHATBOT MAMÃE-BEBÊ PARA PROMOÇÃO DA SAÚDE INFANTIL DEVELOPMENT AND EVALUATION THE APPLICATION GISSA CHATBOT MAMA-BABY IN THE PROMOTION OF CHILD HEALTH
O estudo objetivou desenvolver um protótipo da Aplicação GISSA ChatBot Mamãe-Bebê (GCBMB), um agente conversacional voltado à promoção da saúde infantil, assim como avaliar a experiência de uso e a satisfação com a referida solução tecnológica. Trata-se de uma pesquisa transversal, de metodologia mista, em duas etapas: a 1ª de desenvolvimento dos cenários de diálogo e do protótipo do GCBMB, e, a 2ª, de avaliação da experiência do uso do ChatBot por meio de um questionário estruturado, e análise do percurso de uso da Aplicação através de seu banco de dados. A amostra foi de 142 mulheres puérperas, com idade média de 25,4 anos, onde 38,1% eram primíparas. O nível de concordância das mulheres com a simplicidade, boa qualidade da informação, clareza do conteúdo, utilidade e satisfação com a aplicação, estiveram acima de 90%. Mulheres entre 26 a 30 anos apresentaram maiores médias de quantidade de acessos (5,21), quantidade de cenários acessados (9,26) e tempo de uso (272 segundos) comparando-se as mais jovens e as mais velhas. O uso de ChatBots em smartphones é animador para promoção da saúde das crianças, porém são necessários mais investimentos para o aperfeiçoamento de soluções tecnológicas e pesquisas com metodologias robustas para avaliar a sua efetividade.
The study aimed to develop a prototype of the GISSA ChatBot Mom-Baby Application (GCBMB), a conversational agent aimed at promoting child health, as well as evaluating the experience of use and satisfaction with the referred technological solution. It is a cross-sectional research, with a mixed methodology, in two stages: the first one of developing the scenarios of dialogue and the GCBMB code, and the second one, of evaluating the experience of using ChatBot through a structured questionnaire statements were used to assess the interviewee\'s degree of agreement using the Likert Scale, and to analyze the application\'s use path through its database. The sample consisted of 142 puerperal women, with an average age of 25.4 years, 38.1% were primiparous. The level of agreement of women with simplicity, good quality of information, clarity of content, usefulness and satisfaction with the application, were above 90%. The results demonstrate that the use of ChatBots on smartphones is encouraging to promote the health of children in Brazil, but more investments are needed to improve technological solutions and research with robust methodologies to evaluate their effectiveness.
Keywords:
Health Strategies; Maternal and Child Health; Digital Health, Public Health, Mobile Applications.
DEVELOPMENT AND EVALUATION THE APPLICATION GISSA CHATBOT MAMA-BABY IN THE PROMOTION OF CHILD HEALTH
Resumo (abstract):
The study aimed to develop a prototype of the GISSA ChatBot Mom-Baby Application (GCBMB), a conversational agent aimed at promoting child health, as well as evaluating the experience of use and satisfaction with the referred technological solution. It is a cross-sectional research, with a mixed methodology, in two stages: the first one of developing the scenarios of dialogue and the GCBMB code, and the second one, of evaluating the experience of using ChatBot through a structured questionnaire statements were used to assess the interviewee\'s degree of agreement using the Likert Scale, and to analyze the application\'s use path through its database. The sample consisted of 142 puerperal women, with an average age of 25.4 years, 38.1% were primiparous. The level of agreement of women with simplicity, good quality of information, clarity of content, usefulness and satisfaction with the application, were above 90%. The results demonstrate that the use of ChatBots on smartphones is encouraging to promote the health of children in Brazil, but more investments are needed to improve technological solutions and research with robust methodologies to evaluate their effectiveness.
Palavras-chave (keywords):
Health Strategies; Maternal and Child Health; Digital Health, Public Health, Mobile Applications.
Barreto, Ivana Cristina de Holanda Cunha, Barros. N. B. S., Theophilo, Rebecca Lucena , Vielceketlin, F. V., Silveira, F. R. de V., de Souza, O., de Sousa, F. J. G., de Oliveira, A. M. B., ANDRADE, L. O. M.. DESENVOLVIMENTO E AVALIAÇÃO DO PROTÓTIPO DA APLICAÇÃO GISSA CHATBOT MAMÃE-BEBÊ PARA PROMOÇÃO DA SAÚDE INFANTIL. Cien Saude Colet [periódico na internet] (2021/fev). [Citado em 23/12/2024].
Está disponível em: http://cienciaesaudecoletiva.com.br/artigos/desenvolvimento-e-avaliacao-do-prototipo-da-aplicacao-gissa-chatbot-mamaebebe-para-promocao-da-saude-infantil/17961?id=17961
